The MMA is the world’s leading global non-profit trade association comprised of more than 800 member companies, from nearly fifty countries around the world. MMA Member companies hail from every faction of the mobile media ecosystem. Our consortium includes brand marketers, agencies, enabling technologies, media companies and others. The MMA’s mission is to accelerate the transformation and innovation of marketing through mobile, driving business growth with closer and stronger consumer engagement.

İTÜ ARI Teknokent ARI 4 Binası No.2 Maslak


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  • MMA Turkey
  • MMA Turkey
  • MMA Turkey

By enlightening, empowering and enabling marketers, the MMA shapes future success, while propelling business growth today.

Ponder the future of data accuracy and customer experience with global thought leaders and deep dive into proven and peer driven best cases.


Lindsay Zaltman
CEO and Partner, Olson Zaltman
Rishi Saxena
Emerging Markets Measurement Lead, Facebook
Chris Babayode
Managing Director of EMEA, MMA
Director Customer Intelligence Solutions, SAS
Regional Director of Turkey & MENA, MMA
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MMA Dubai Experience Next 2020
February 12, Wednesday 09:30 - 13:00

Modern technology has upended the way brands and consumers engage. New products, services, consumers, and competitors have arrived and keep evolving. Consumer behavior, likes and dislikes continue to change. For this reason, organizations are reorganizing their marketing ecosystems to adapt to today's customer experience. personal experience and real-time customer offerings by adopting new technologies such as data-driven artificial intelligence, are becoming more and more important.

In this event, you will hear about the future of data-driven customer experience, the definition of today's customer experience, and how brands should evolve according to changing customer demands in the next 10 years. At the same time, we will present exemplary success stories of approaches that are developed with modern technology in the journey of customer experience and offer solutions to increase the revenues of the corporations.

Join us for our marketers only and invitation only half day event at One Business Center, JLT One Building Floor 5.

Presenting Partner





Level 5, One JLT Tower، 1 Jumeirah Lake Towers - Dubai - United Arab Emirates